Online Publications for News Organizations
Experience IT ePublisher harnesses the power of television, newspaper and the internet in one powerful online publication.
It is a turnkey system which generates personalized online newspapers that virtually create themselves.
Imagine waking up in the morning, opening your email and clicking on the link to your "morning paper". This online newspaper includes only the "sections" of the paper that you are interested in reading. The stories include video of local news reports, as well as more in-depth stories to read. Surveys are included in the paper so that the editors of the paper know what is relevant to you.
As you page through your online newspaper, you are motivated to keep turning the pages to get to the next story because the news you are getting is interactive and relevant. Along the way, you see targeted advertisements from local advertisers. You watch their "tv commercial", learn more about them and link to their website. The ads are hard to miss because they may take up a full page and they are more engaging than a traditional newspaper ad.
The way that people get their news today is changing. Newspapers, Local Broadcast News, National Broadcast News, Cable News Networks, and the Internet are all competing for the same news hungry audience.
Each medium has it’s strengths….
- Television provides the power of sight, sound, motion and emotion to the news.
- Newspaper provides more in-depth stories and it’s page turning nature encourages readers to keep reading.
- The internet provides instant information and it allows a reader to get the information that is most relevant to them, when it is convenient.
Experience IT ePublisher combines the strengths of each medium into a product that allows you to deliver content in a new way which meets the demands of today's news seekers.
The great news is that these online publications are also ideal platforms for advertisers. The directed page turning aspect of this online paper means that readers will not miss a full page advertisement. The interactive nature of the publication also allows advertisers to include videos, links to their site and social media sharing making the impact of their ad exponential. This means you can use this tool to generate revenue.
Experience IT ePublisher is turnkey system that virtually generates itself with an option to auto-populate content and an automated system to generate the personalized newspapers for each subscriber.
